VIDEO MAKING IN FLORENCE, postponed to 2021 due to Covid pandemic






Compared to just a few years ago, shooting high quality videos is now – thank to the amazing quality of new generation cameras (and phones!) – Possible for everybody.

But let’s these devices not trick us: they are just “boxes”, with no value if not backed up by a personal vision and knowledge.


As in shooting with still cameras (and probably even more) you need a solid background and a special sensibility: every day we watch videos – news, musical, advertising, – and everything seems extremely easy.


But when it comes to making your own video, above the average and with a strong message, things get tougher.  Compared to still photography, a video offers you different ways to tell your story. You can, in few minutes (not too many, statistically the attention span is approx. 3-4 minutes) tell a lot.


If in photography you can apply the attitude “I’ll fix that in Photoshop”, video requires a much deeper preparation. From storyboard to choosing the right angle and frame, from point of view to mounting, without mentioning audio and special effects. We should not film everything that we think we might need and then edit afterward. It will produce a huge quantity of material, difficult to deal with when it comes to editing.


We need to do our home-work before shooting, decide who or what our subject will be: in case of people, prepare an interview or scout the best location to use, in case of landscape study the best light and time of the day. Step by step, build the elements of this puzzle, and then assemble them all for the final edit.


During this workshop we will acquire all the instruments needed to produce high quality videos, from the initial idea to the final presentation. We will then be able to produce original travel stories, but also to narrate, in a different and sometimes stronger way than photography, special moments of our lives: a cultural event, a concert, a sport game, a business meeting, our family and friends…


Let’s give our ideas more space, as we did with photography. The advantage with video is that we can do all this with the camera we already own!


During the week, we will also work on drone photography: which one to chose, how to use, laws and restrictions.




This workshop will take place in Florence.


Believe it or not, in almost 30 years of TPW (Toscana Photographic Workshop), we never held a workshop in Florence, the Capital!


Andrea Pistolesi, who will run this workshop, was born and lives here: what a better guide to help the students discover the hidden beauties of the place!


September will be the ideal time of the year, with most of the tourists already gone, and still with long days and night and a cool summer atmosphere. We will be lodged in the centre of the city, where we we’ll have many photo-shoot opportunities, but will also take short trips in the beautiful countryside around the city.


Bring your laptop, with either Premiere or Final Cut installed. If you don’t have it, you can download the trial version, it lasts 30 days. It will give you time, before, during and after the class to get familiar with it.



All images are ©Andrea Pistolesi